@font-face{font-family:Geist;src:url('assets/geist.woff2') format('woff2');font-weight:100 900;font-display:swap}*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:115px}body{margin:0;background:#fff;color:#1e2925;font:16px/1.8 Geist,Arial,sans-serif}a{color:inherit;text-decoration:none}a:focus-visible,button:focus-visible{outline:2px solid #628940;outline-offset:5px}header{height:90px;border-bottom:1px solid #ededeb;display:flex;align-items:center;justify-content:space-between;padding:0 36px;background:#fffffff2;position:fixed;z-index:20;top:0;width:100%;backdrop-filter:blur(14px)}.brand{width:86px;line-height:1}.brand img{display:block;width:86px;height:30px;object-fit:contain}.brand small{font-size:7px;letter-spacing:1px;color:#868982;display:block;margin-top:5px;white-space:nowrap}header nav{position:absolute;left:50%;transform:translateX(-50%);display:flex;gap:10px}header nav a{font-size:12px;background:#f4f4f0;border:1px solid #d8dbd3;border-radius:30px;padding:9px 18px}header nav a.selected{background:#eaf3d5;border-color:#bac99c;color:#4c692a}.professional{display:flex;gap:28px;font-size:12px}main{width:90%;max-width:1280px;margin:auto;padding-top:166px}.back{font-size:13px;color:#747d79;display:inline-block;margin-bottom:46px}h1{font-size:clamp(48px,6vw,80px);font-weight:650;letter-spacing:-.055em;line-height:1.06;margin:0 0 32px}p{margin:0 0 16px;color:#727e77}.subtitle{font-size:38px;line-height:1.3;color:#25392e;letter-spacing:-.035em}.lede{max-width:720px;margin-top:28px}.tags{list-style:none;display:flex;flex-wrap:wrap;gap:10px;padding:0;margin:28px 0 48px}.tags li{font-size:12px;border-radius:30px;background:#f0f3eb;color:#4c634a;padding:7px 14px}figure{margin:0}img{max-width:100%;display:block}.hero{margin-bottom:34px}.hero>img{width:100%;height:640px;object-fit:contain;background:#eef0f1;border-radius:8px}figcaption{display:flex;justify-content:space-between;gap:20px;font-size:12px;line-height:1.6;color:#879089;margin-top:12px}figcaption span{font-size:11px}.sections{display:flex;justify-content:space-between;border-top:1px solid #dedfdc;border-bottom:1px solid #dedfdc;padding:26px 0;margin-bottom:24px;gap:16px;font-size:14px}.sections b{color:#95a48f;font-weight:400;margin-right:10px}.sections a:hover,.sections a.active{color:#4e742d}.section{padding:80px 0;scroll-margin-top:15px}.split{display:grid;grid-template-columns:1fr 1.15fr;gap:9%;margin-bottom:48px}.eyebrow{font-size:11px;letter-spacing:1.65px;font-weight:500;color:#4f7140;text-transform:uppercase;margin:0 0 18px}h2{font-size:clamp(30px,3vw,40px);font-weight:500;letter-spacing:-.035em;line-height:1.22;margin:0}h3{font-size:22px;font-weight:500;line-height:1.4;letter-spacing:-.025em;margin:0 0 14px}.meta{border-top:1px solid #e4e7e0;display:grid;grid-template-columns:1fr 1fr 2fr;gap:32px;padding:28px 0 42px}.meta dt{font-size:11px;letter-spacing:1px;color:#85917f;text-transform:uppercase}.meta dd{margin:7px 0 0;font-size:14px}.media{background:#f4f5f2;overflow:hidden;border-radius:4px}.media img{width:100%;height:auto}.media.contain img{height:540px;object-fit:contain;padding:36px}.pair{display:grid;grid-template-columns:1fr 1fr;gap:24px}.triptych{display:grid;grid-template-columns:repeat(3,1fr);gap:24px}.triptych article{border-top:1px solid #d9dfd4;padding-top:28px}.number{font-size:12px;color:#87987b;margin-bottom:18px}.triptych p{font-size:14px}.concept{background:#f1f5e9;display:grid;grid-template-columns:1fr auto 1fr;align-items:center;text-align:center;padding:70px 30px;margin-top:40px}.concept strong{font-size:100px;line-height:1.15;letter-spacing:-7px;font-weight:550;color:#36583b}.concept p{font-size:13px;margin-top:18px}.arrow{font-size:35px;color:#8caa6e}.subsection{margin-top:64px}.subhead{display:flex;justify-content:space-between;gap:40px;align-items:baseline;margin-bottom:26px}.subhead p{max-width:570px}.palette{display:grid;grid-template-columns:repeat(5,1fr);gap:18px;margin:30px 0 50px}.swatch{height:120px;border-radius:3px}.palette small{display:block;font-size:12px;color:#768272;margin-top:10px}.journey{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}.journey a{background:#f6f7f3;border:1px solid #e3e7dd;padding:28px;border-radius:5px;transition:background .2s}.journey a:hover{background:#ecf2e2}.journey p{font-size:14px}.journey span{font-size:12px;color:#547340}.event img{height:580px;object-fit:cover}.original-art{background:#faf8f3}.original-art img{max-height:640px;object-fit:contain;padding:32px}.note{font-size:12px;color:#8a938b;line-height:1.7;margin-top:16px}.closing{border-top:1px solid #e0e4dc;padding:60px 0 70px;margin-top:30px;display:flex;justify-content:space-between;font-size:14px}.skip{position:fixed;top:-70px;z-index:50;background:white;padding:15px}.skip:focus{top:0}@media(max-width:700px){header{height:75px;padding:0 20px}.brand{width:70px}.brand img{width:70px;height:27px}.professional{gap:12px}.professional a:first-child{display:none}header nav a{padding:7px 12px}main{padding-top:120px;width:90%}.back{margin-bottom:34px}.subtitle{font-size:28px}.lede{font-size:15px}.hero>img{height:480px}.sections{overflow-x:auto;justify-content:flex-start;white-space:nowrap;font-size:12px;gap:24px}.section{padding:50px 0}.split{grid-template-columns:1fr;gap:26px;margin-bottom:30px}.meta{grid-template-columns:1fr 1fr;gap:22px}.meta>div:last-child{grid-column:1/-1}.triptych,.journey{grid-template-columns:1fr}.pair{gap:16px;grid-template-columns:1fr}.concept{padding:38px 14px}.concept strong{font-size:65px;letter-spacing:-4px}.concept p{font-size:11px}.palette{gap:8px}.swatch{height:80px}.palette small{font-size:10px}.subhead{display:block}.media.contain img{height:auto;padding:20px}.event img{height:420px}figcaption{font-size:10px}.closing{gap:20px}.hero>img{height:460px}}@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}}

/* Consistent uncropped photographic presentation */
.hero>img{height:auto;aspect-ratio:3/2;object-fit:contain;border-radius:4px}.pair .media img{aspect-ratio:3/2;object-fit:contain}

.hero>img{border-radius:0;background:transparent;object-fit:cover;aspect-ratio:3/2;height:auto}

/* Event-centered case study */
.channel-notes{display:grid;grid-template-columns:1fr 1fr;gap:32px;margin-top:32px}.channel-notes>div{border-top:1px solid #e0e5da;padding-top:20px}.channel-notes p{font-size:14px}.channel-notes .number{margin-bottom:8px}.campaign-channels{display:grid;grid-template-columns:1.12fr 1fr;gap:40px;align-items:start}.digital-stack{display:grid;gap:32px}.digital-stack .media{background:#fbf7f0;padding:28px}.email-shell{background:#fbf6ed;border:1px solid #e4e1d9;border-radius:7px;overflow:hidden;box-shadow:0 10px 25px #1730220a}.email-shell img{width:100%;height:auto}.email-top{display:flex;align-items:center;gap:10px;padding:17px 20px;border-bottom:1px solid #e4e1d9;font-size:11px;color:#697065;background:#faf9f4}.mail-dot{height:7px;width:7px;border-radius:50%;background:#a3bd82}.pair.portrait-pair .media img{aspect-ratio:2/3;object-fit:cover}.subsection.compact{margin-top:24px}.image-link{display:block}.image-link:focus-visible{outline-offset:4px}.source-note{font-size:11px;margin:16px 0 0;color:#8a938b}.source-note a{text-decoration:underline;text-underline-offset:3px}.section+.section{border-top:1px solid #f0f1ed}#reflection{padding-bottom:35px}.sections{font-size:13px}.sections b{margin-right:5px}
@media(max-width:700px){.campaign-channels{grid-template-columns:1fr;gap:28px}.channel-notes{gap:18px}.digital-stack .media{padding:18px}.pair.portrait-pair{grid-template-columns:1fr 1fr;gap:12px}.portrait-pair figcaption{display:block}.portrait-pair figcaption span{display:block;font-size:9px}.subsection{margin-top:48px}.sections{font-size:12px}.email-shell{max-width:480px;margin:auto}}

/* One aligned promotional artwork group */
.promotion-group{max-width:900px;margin-inline:auto}.promotion-stack{display:grid;gap:28px;padding:32px;background:#faf7f0;border-radius:4px}.promotion-stack>a{min-width:0}.promotion-stack>a>img{width:100%;height:auto}.promotion-banner{position:relative;overflow:hidden;aspect-ratio:1182/366}.promotion-stack .promotion-banner>img{position:absolute;width:126.9036%;max-width:none;left:-13.4518%;top:-32.2404%;height:auto}@media(max-width:700px){.promotion-stack{padding:16px;gap:18px}.promotion-group figcaption{display:block}.promotion-group figcaption span{display:block}}
.promotion-stack .promotion-banner{margin-inline:1%;width:98%}

/* Original brochure artwork: no regeneration, stretching or cropping */
.brochure-originals{display:grid;gap:48px}.brochure-duo{display:grid;grid-template-columns:1fr 1fr;gap:28px;align-items:start}.brochure-originals img{width:100%;height:auto;max-height:none;object-fit:contain}.brochure-duo a{box-shadow:0 8px 24px #23372c0c}.brochure-intro{width:68%;margin-inline:auto}.brochure-continuous{display:grid;grid-template-columns:1fr 1fr;gap:0;align-items:start}@media(max-width:700px){.brochure-originals{gap:28px}.brochure-duo{gap:12px}.brochure-intro{width:100%}.brochure-originals figcaption{display:block}.brochure-originals figcaption span{display:block}}

/* Shared left-aligned two-column editorial layout */
main{--text-gap:clamp(28px,5vw,72px);text-align:left}
.split,.subhead,.intro-columns,.channel-notes,.meta{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);column-gap:var(--text-gap);align-items:start;text-align:left}
.split>*,.subhead>*,.intro-columns>*{min-width:0}
.subhead p{max-width:none;margin:0}.subhead h3{margin:0}.subhead{margin-bottom:32px}
.intro-columns{margin-bottom:48px}.intro .lede{margin-top:0;max-width:none}.intro .tags{margin-bottom:0}.intro .subtitle{margin-bottom:0}
.journey,.triptych{display:grid;grid-template-columns:1fr;gap:0}
.journey>a,.triptych>article{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);column-gap:var(--text-gap);text-align:left;padding:28px 0;background:none;border:0;border-top:1px solid #e0e5da;border-radius:0}
.journey>a:hover{background:#fafbf8}.journey h3,.triptych h3{margin-bottom:0}.journey .number,.triptych .number{margin-bottom:10px}
.meta{row-gap:24px}.meta>div:last-child{grid-column:2;grid-row:1 / span 2}
figcaption{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);column-gap:var(--text-gap);text-align:left}figcaption span{text-align:left}
@media(max-width:700px){.split,.subhead,.intro-columns,.meta,.journey>a,.triptych>article{grid-template-columns:1fr;gap:20px}.meta>div:last-child{grid-column:auto;grid-row:auto}.intro-columns{margin-bottom:32px}.subhead{display:grid}.channel-notes{gap:18px}}

/* Same chapter navigation as the UIUX case studies, with anniversary green. */
html{scroll-padding-top:0}header{z-index:30}main{--chapter-width:100%;--case-header-height:90px;--case-chapter-offset:186px}main section[id]{scroll-margin-top:var(--case-chapter-offset)}
main[data-case-study] nav.sections[data-case-chapters] {
  position: sticky;
  top: var(--case-header-height);
  z-index: 20;
  display: flex;
  flex-wrap: nowrap;
  justify-content: space-between;
  gap: 28px;
  width: var(--chapter-width, min(1280px, 90%));
  margin: 32px auto 24px;
  padding: 0;
  overflow-x: auto;
  scrollbar-width: none;
  border-block: 1px solid #dedfd7;
  background: rgba(255, 255, 255, .94);
  backdrop-filter: blur(18px);
  -webkit-backdrop-filter: blur(18px);
}
main[data-case-study] nav.sections[data-case-chapters]::-webkit-scrollbar {
  display: none;
}
main[data-case-study] nav.sections[data-case-chapters] a {
  position: relative;
  display: inline-flex;
  align-items: center;
  flex-shrink: 0;
  min-height: 70px;
  padding: 24px 0;
  border: 0;
  border-radius: 0;
  background: transparent;
  color: #687163;
  font-size: 12px;
  font-weight: 400;
  line-height: 1.75;
  text-decoration: none;
  white-space: nowrap;
}
main[data-case-study] nav.sections[data-case-chapters] a:hover,
main[data-case-study] nav.sections[data-case-chapters] a[aria-current="location"] {
  color: var(--chapter-accent, #426b39);
}
main[data-case-study] nav.sections[data-case-chapters] a[aria-current="location"] {
  font-weight: 600;
}
main[data-case-study] nav.sections[data-case-chapters] a[aria-current="location"]::after {
  content: "";
  position: absolute;
  inset: auto 0 0;
  height: 2px;
  background: var(--chapter-accent, #73974d);
}
main[data-case-study] nav.sections[data-case-chapters] a:focus-visible {
  outline: 2px solid var(--chapter-accent, #426b39);
  outline-offset: -4px;
}
@media (max-width: 639px) {
  main[data-case-study] nav.sections[data-case-chapters] {
    width: var(--chapter-width, calc(100% - 40px));
    justify-content: flex-start;
    gap: 24px;
    margin-top: 24px;
  }
  main[data-case-study] nav.sections[data-case-chapters] a {
    min-height: 62px;
    padding-block: 20px;
    font-size: 11px;
  }
}




main.anniversary-reading p{font-size:var(--reading-body)}
main.anniversary-reading .subtitle{font-size:clamp(1.75rem,2vw,2.375rem)}
main.anniversary-reading :is(figcaption,.back,.tags li,.meta dt,.meta dd,.eyebrow,.note,.source-note,.closing){font-size:.875rem}
main[data-case-study] nav.sections[data-case-chapters] a{font-size:.875rem}
body>header :is(nav a,.professional){font-size:.875rem}